Wanted: 'Semi-Involved DIYers' To Your Health! Although low-cal beverages hog the headlines, marketers also try to tap into other potentially lucrative markets with effective P-O-P solutions. Lowe's Drives a General Motors Sweeps Kroger Flies with Both Red Barons Kraft Foods Lets Wal-Mart Count the Carbs ABC Hitches to American Greetings for In-Store Presence Kraft, Shaw's Are Golfing Buddies Your Ad -- and Product -- Here P-O-P Designers Salary Survey Nestle Purina Gets Frisky at H-E-B First Previous 626 627 628 629 630 Next Last