Shannon Family of Wines enlisted DIY design influencers to help execute its "Build Your Buck Shack" omnichannel campaign, which includes an enticing sweepstakes.
Sales of sunscreen and tanning products and other warm-weather-themed SKUs — from pest control to hot dogs — spiked in May as shoppers prepped for summer.
Mayvenn's Beauty Lounges, currently located inside five Walmart stores, offer a diverse assortment of hair extensions and wigs and help drive income for local hair stylists and small salon businesses.
CVS Pharmacy is continuing to hone its beauty offerings, this time bringing prestige beauty brands to mass retail through a new shop-within-a-shop concept.
Kraft Heinz and Pilot Flying J will mark the micro-holiday on July 20 with a summer-themed promotion including in-store freebies and special appearances of Oscar Mayer's hot dog on wheels.
General Mills’ Totino’s recently wrapped an account-specific sweepstakes at Walmart that supported the brand's desired positioning as the official snack of gaming.
A new report summarizes how shopper behaviors are changing due to rising inflation and inventory shortages, highlighting trends and generational differences.
E.l.f., Dunkin’ partner to deliver ‘OMG moment’ — first online and then at Ulta, with a collection inspired by Dunkin’s doughnut boxes and iconic logo.
