2002 P-O-P Trends Report 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies Kraft Hitches Promos to Nabisco Train P-O-P Sweetens Rollout of Pfizer Fortified Snacks Clif Bar Carves New Look for Displays P-O-P is Served Consumers are spending more time and money in foodservice establishments than ever before, a trend that has created new opportunities to reach them with targeted P-O-P programs. First Wave Results Released in POPAI 'Measured Medium' Study Kraft Delivers with DiGiorno Game Promotion The Category Captain and the Consolidating Food Industry Sunbeam Products Debuts Mr. Filter Displays First Previous 503 504 505 506 507 Next Last