Quotient Launches Network to Consolidate Off-Site Retail Media Campaigns executed through the Retail Ad Network are delivered programmatically across web and DOOH properties. Miller Lite's Metaverse Bar Gets Holiday Makeover The festive Meta Lite Bar experience is Miller Lite and TerraZero Technology’s fourth activation in the metaverse this year. Marketplacer, CitrusAd Form Advanced Advertising Partnership Sellers on Marketplacer-powered platforms can "stand out" on the digital shelf using CitrusAd's sponsored products ads, driving incremental sales. 2022 Women of Excellence, Executive of the Year Publicis Commerce's Amy Lanzi is the Path to Purchase Institute's 2022 Women of Excellence Executive of the Year. 2022 Women of Excellence, Industry Impact Profiles of Industry Impact winners Melissa Baldwin, Jennifer Fowler, Beth Ann Kaminkow, Amy Lanzi, Jessamine McLellan, Allisha Watkins and Yolanda Angulo. 2022 OmniShopper Awards: Digital Six campaigns won OmniShopper Awards in five "Digital" categories. Black Friday, Cyber Monday Retailer Roundup See how retailers including Walmart, Target and Amazon pushed their sales events earlier this year with a sampling of activity. Digital Advertising Drives Black Friday 2022 Spend Retail media ads generated 192% higher revenue on Black Friday compared to the November daily average, according to Skai. Kroger Precision Marketing Targets via Snapchat Advertisers can reach Kroger shoppers using the retailer's first-party data and evaluate results from Snapchat’s ad formats. Sponsored New Digital Shelf Analytics to Improve Your E-Commerce Performance Directional e-commerce metrics are no longer good enough when optimizing performance requires e-retailer specific reads. First Previous 13 14 15 16 17 Next Last