Holographic Projector, Coupon Dispenser to be Tested Epson Projects Interactive Video Onto Walls, Floors Viewers interact with content to receive product information Companies Join to Reduce RFID Cost Tags, sensors to lower expense of in-store display monitoring LCD Screens Embedded In Displays Networked through broadband or Wi-Fi connection Digital Display Uses Wireless Technology Eliminates need for in-store server or media player Motrin Muscles into Homes Huggies Saves and Plays Trends: Most Companies to Spend More in Store Packaging Strategies: Color as the Point of Difference Pepperidge Farm 'Garfield' Tie-in A case study from the Promotion Marketing Association's 2005 Reggie Awards First Previous 820 821 822 823 824 Next Last