Omnichannel Grocery Shopper White Paper Chicory surveyed more than 1,000 U.S. consumers in March for a white paper analyzing shopper behavior influencing the path to purchase. BJ's Debuts Retailer Media Network BJ’s Media Edge leverages Microsoft's PromoteIQ platform, offering brands a customizable advertising solution to connect with 6.5 million BJ's members using first-party data. 2022 Women of Excellence, Executive of the Year Publicis Commerce's Amy Lanzi is the Path to Purchase Institute's 2022 Women of Excellence Executive of the Year. 2022 Women of Excellence, Innovator Profiles of Innovator winners Michelle Baumann, Valerie Bernstein, Charlene Charles, Kina Demirel, Alex Falconi, Julia Miller and Cassandra Ericson. The Product Image Opportunity Upgrade imagery to overcome challenges in personalizing the shopping journey, says Vizit's Jehan Hamedi. 2022 Women of Excellence, Technology Profiles of Technology winners Chelsea Carroll, Risa Crandall, Joy Jentes and Nadya Kohl. Member Perspective: Reframing the Planning Process Here are four questions brands should use to ensure strategic growth. The Promise of Retail Media Kroger Precision Marketing executive discusses the future of retail media and measurement — and how even first-party data gets old. Kroger Precision Marketing Targets via Snapchat Advertisers can reach Kroger shoppers using the retailer's first-party data and evaluate results from Snapchat’s ad formats. Mirakl Unveils Retail Media Solution Mirakl Ads will surface the most relevant sponsored products to the right customers across marketplace and first-party offerings. First Previous 33 34 35 36 37 Next Last
