U.S. Smokeless Tobacco's 'Extreme 24-Hour Challenge' A case study from the Promotion Marketing Association's 2009 Reggie Awards Dove Self-Esteem Month at Walmart A case study from the Promotion Marketing Association's 2009 Reggie Awards Walmart's Adams Joins SmartRevenue Putting the Shopper in Your Shopper Marketing Strategy 'The Hub:' The Three-Percent Club Brands that empathize both rationally and visually get more attention at the shelf. 'The Hub:' Brand to Retail Seven “simple” questions clear the path to innovation and growth. 'The Hub:' ConAgra Culture Consumer and shopper insights converge in ConAgra's culture of collaboration 'The Hub:' Making Retail Magic An emotional connection at retail pulls shoppers and creates loyalty. Bacardi 'Samples' New Rum Flavor In-Store Building a Shopper Marketing Department Whether it falls under marketing or sales, the principle remains the same -- structure should follow strategy First Previous 171 172 173 174 175 Next Last
