Zicam Mobile App Helps Consumers Manage Colds and Flu Category Report: OTC Drug Reformulation The economy is fueling sales of private-label drugs; brands look to new products, ideas, sizes, strengths, benefits Optimizing Center Store Meal Shopping A case study on shoppers and convenience meals Shopper Insights Study 2009 Identifying ways to close the 'insight to activation' gap 2009 Shopper Insights Update How are brands collecting insights now; what methods could be used down the road? Display Producers Aid in Activating Insights Brands say they'll take care of the upfront shopper research but look to producers for post-program analysis and help in putting shopper research to use In-Store Media: Stop & Shop's Scan It! In-Store Ads Go a la 'Kart' Campbell's Targets Kids Via First Major Movie License Hall of Fame Profile: Patrick Hare First Previous 173 174 175 176 177 Next Last
