Ghost Energy Gives Circle K an Exclusive Flavor The Keurig Dr Pepper brand launched a Strawbango strawberry, mango and citrus flavored energy drink at Circle K in March. PepsiCo to Acquire Prebiotic Soda Brand Poppi Get the details on PepsiCo's proposed acquisition of the popular brand that first garnered attention on ABC's "Shark Tank" in 2018. P-O-P Spotlight: Brands Promote Sweepstakes We showcase a sampling of displays and signage that leverage sweepstakes as part of the in-store activation. Poppi Gets Into Apparel at Target The mass merchant partnered with the prebiotic soda brand to launch an exclusive limited-edition apparel collection in stores and on Target.com. PepsiCo's Data Platform Highlights Consumer Shifts, Category Growth Pepviz data points to immediacy, convenience, unique flavors and more as key to gaining and keeping shopper attention. Sprite Gives Kroger an Exclusive Holiday Flavor Sprite Vanilla Frost SKUs received secondary merchandising space on an account-specific floorstand. Non-Alcoholic Drinks Gain Ground in Canada NIQ research finds health and wellness are drivers of the decision to partake less frequently. Inside the Mind of the BevAlc Merchant P2PI, in collaboration with Aperture, interviewed retailer merchandisers and buyers in the BevAlc category to learn what they value most from their suppliers and glean the secrets to getting a "yes." P-O-P Spotlight: Unlikely Partnerships at Retail This month, we’re showcasing physical activations from unique collaborations between unlikely partners. Cambio Roasters Brings Aluminum Pods to Stores The brand enters the single-serve coffee category, focusing on quality and sustainability. First Previous 4 5 6 7 8 Next Last
