Audio/Visual (AV)

Sam's Club, Best Buy, IAB and others announced retail media-related advancements, research and other news last month.

Meet the 25 marketers who are forging the evolution of retail media and advancing connected commerce across the path to purchase.

Lowe’s rebranded its retail media network in 2024, featuring a new name — Lowe’s Media Network — and new opportunities for brand advertisers.

Through Sept. 1, Harbour City is featuring artistically designed, sports-themed activity areas, such as an outdoor boxing ring, to lure in consumers.

Marketers can now buy and launch targeted, programmatic audio ads across the retailer’s locations through Lowe’s One Roof Media Network.

The retailer is reducing visual and auditory stimuli for the benefit of shoppers with sensitivities.

An 88-foot dome, set up this month in Montreal first and then Toronto, will feature live DJ sets and 360-degree visuals of Mexico landscapes.

The first two Netflix Houses will open in 2025 at malls in King of Prussia, Pennsylvania, and Dallas.

Walmart, Lowe's, Albertsons, Asda and others unveiled store initiatives and enhancements last month.

In-store retail media experts from Wovenmedia, Vibenomics and Grocery TV weigh in on challenges, opportunities and the future of the evolving and growing space.