Virtual Reality

The partners will start piloting this joint in-store solution in multiple retail locations across the U.S. in early 2025.

The tech startup has introduced an AI-powered “Hologram Concierge" that brings regular packaging to life while providing consumers with detailed information about a product or brand via smartphone.

In partnership with Nvidia, the AR-enabled store concept allows the retailer and store associates to test out new displays or layouts virtually.

Mass merchant has introduced the next phase of its virtual try-on technology with Be Your Own Model by bringing the in-store fitting room experience to online shoppers.

The CEO and co-founder of Aglet gives a detailed look at what he thinks the future of commerce will look like, including emerging trends like NFTs and gaming as a cultural driver.