Everything We Know About Netflix House, Debuting Late 2025

Netflix has unveiled more details about its forthcoming permanent retailtainment concept, Netflix House, which was announced in October 2023.

The first two locations will open at malls in King of Prussia, Pennsylvania, and in Dallas (at the Galleria Dallas) in late 2025, as previously reported, with a third site confirmed for Las Vegas’ BLVD shopping center, slated for 2027, the streaming giant revealed in June.

Each destination will span more than 100,000 square feet and fuse dining, retail and immersive experiences themed around popular Netflix originals like “Stranger Things,” “Wednesday” and “Squid Game.” The concept is designed to immerse fans of its original shows and films into the stories they see on screen, according to Netflix companion site Tudum. 

Signature Attractions Across All Locations 

• Netflix Bites: An in-house restaurant serving meals and cocktails inspired by Netflix titles and characters.
• Netflix Shop: A retail space offering rotating, show-themed merchandise, such as the “Stranger Things” “Hellfire Club” T-shirt.

King of Prussia Attractions

Located outside Philadelphia, this site will include:

• Wednesday: Eve of the Outcasts: A macabre carnival-style experience from the “Wednesday” series.
• One Piece: Quest for the Devil Fruit: A competitive activation inspired by the popular anime where guests race against the show’s Straw Hat villains.
• Netflix Virtuals (VR games): A Sandbox VR-powered gaming space allowing guests to play as the main character of select Netflix properties.
• Top 9 (mini golf): A tech-enhanced, nine-hole course inspired by fan-favorite stories.
• Tudum Theater: A screening and event space hosting Netflix content, trivia nights and potential cast appearances.