Walmart

The retailer has also chosen a new chief operating officer for its U.S. side.

Acorn CEO Heather Nichols and Mondelez's Emily Curry reflect on the results of a past campaign that brought influencer-created content to connected TV.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

Walmart is selling a Native x Dunkin’ limited-edition collection, while Target received a collection from the brand based on flavors of Novamex’s Jarritos soft drinks.

The mass merchant’s David Hartman told delegates at NRF’s Big Show that any retailer can harness technology to deliver more cost-effective creatives.

A new initiative with creative agency Media Red leverages Sony's commercial display technology to turn underutilized POS space into engaging, multi-sensory brand experiences.

The retailer’s “bolder” look has begun rolling out across multiple touchpoints, including stores, digital properties, DOOH ads, merch and its new Home Office.

The updated self-service platform enables brands to efficiently launch display, video, social media, CTV or in-store campaigns across multiple retail media networks.