Walmart Connect is bringing its audiences and closed-loop measurement into additional DSPs and programmatic buying environments advertisers already use.
The annual program recognizes female leaders at brands, retailers, agencies and solution providers for their impact in the commerce marketing industry.
The Q2 survey highlights a consumer shift from general economic caution toward more aggressive cost-management, plus a look at summer gathering realities. Members can download the full report now.
The event returns to Chicago this June with a streamlined agenda, exclusive research and a deep dive into the AI partnerships redefining the customer relationship.
This session will break down how Air Wick partnered with The Krazy Coupon Lady to move beyond impressions and engagement to measurable sales impact, bridging both digital and in-store performance.
The Path to Purchase Institute is gearing up for its 2026 Retail Media Summit with canโt-miss sessions, speakers and strategic discussions for the event, June 2-4 at the Palmer House Hilton in Chicago.