Shoppers in that country remain anchored to the physical aisle, while AI assistants struggle to gain a foothold, according to P2PI's latest shopper research.
From widespread apathy toward AI shopping assistants to sharp generational divides in ad receptivity, P2PI’s latest Canadian shopper study is packed with high-impact findings. Download the full report.
The event returns to Chicago this June with a streamlined agenda, exclusive research and a deep dive into the AI partnerships redefining the customer relationship.