P2PI's Q1 survey highlights a consumer base shaped by heightened sensitivity to economic friction and a demand for utility-focused shopping tools. Members can download the full report now.
Kenvue Canada's Matthew Maruscak and Newell Brands' Vidya Jagannathan talk communication, budget structure and consistency at Retail Media Summit Canada.
At Retail Media Summit Canada, Amar Singh, senior director of retail insights at Kantar, explained how agentic AI is poised to handle research on a shopper’s behalf right through to purchase.