Retail Media

The event, Nov. 12-14, will provide an array of insights and expert analysis on data-driven approaches, fragmentation, diverse consumers, evolving market dynamics and more.

Couldn't make it to Retail Media Summit UK in London last month? Catch up on all you missed here.

Kevel's Paul Astbury shares what he learned from engaging discussions on crucial topics, such as first-party data, in-store digital transformation and effective measurement strategies for RMNs.

Amazon, Walmart, The Home Depot, Criteo and others announced retail media-related advancements, collaborations and news during the month.

Here's a snapshot of an industry leader from the P2PI member community.

Campbell Company of Canada sponsored KidSport for the fifth year in a row, touting its contribution with activity at Sobeys.

The prestige brand's shop includes a virtual foundation tool that's exclusive to Amazon.

P2PI talked with Ross Cully about the deal, which expands the agency’s commerce marketing capabilities and increases its managed media spend by 20%.

Acorn's Ali Smith shares ways to leverage remarkable creative to its full potential.