Retail Media

Another industry powerhouse joins the lineup of headliners for our spring event, May 6-8.

In this webinar, industry leaders explore how measuring engagement inside of physical stores improves the customer path to purchase and lifts sales for both brands and retailers.

Marissa Jarratt and Mario Mijares will explore the evolution of the convenience channel and how it illustrates shifting consumer needs.

Building on its first offsite retail media campaign last year, Costco has entered into a number of similar campaigns with roughly 10 different partners.

A new partnership is the retail giant’s latest move to enhance personalization and the omnichannel experience through its retail media arm.

Our online training resource, available exclusively to P2PI members, addresses the industry's latest shopper marketing topics.

From standardization and non-retailer-owned media networks to emerging channels and technologies, see what's in store for our May 6-8 event.

The Mondelez International brand partnered with Albertsons Cos. in September for a campaign meant to help Gen Z navigate first jobs.

The agentic technology enables brands, agencies and retailers to easily check ad creative and meet retailer specifications and legal requirements.

This year's event provided attendees with diverse perspectives on advancing their retail media journeys.