When Therabody wanted to launch its products in third-party retailers in the U.K., the fitness and wellness brand turned to experiential agency Stellar Global.
Christian Siriano will host a “Wardrobe Refresh Hotline” on Persil's TikTok to demonstrate “the art of outfit repeating” and answer callers' questions.
A limited-time Compassion Store in New York rewarded small acts of compassion with free items, while pop-ups at select Walmart stores are available through June.
In-store signage uses a “Latin Flavors: Vibrant Tastes, Fresh Possibilities” message and a QR code to direct shoppers to a promotional page within Kroger.com.
The 7,000-square-foot store includes six new and pre-existing toy experiences, including a Barbie doll styling station from Mattel and a “Build your Car by Majorette” station.