Digital Marketing

The move marks next phase of Levi’s shift to a DTC-first model supported by agentic automation and cloud modernization.

The clean room integration ties premium video impressions to in-store and digital sales.

Learn how the beverage company partnered with the retailer's media network and Vestcom for effective in-store media activation.

Mark your calendar for Path to Purchase Institute events in 2026. Members receive discounts on registration.

Learn how brands are fighting fraud and building stronger connections, writes The Coupon Bureau's Brett Watson.

The beauty company leverages data and emerging tech to improve its speed to market and build more cohesive brand experiences.

The new experience was designed to be food-forward, simplified and customer-centric.

Consumer research from Vestcom suggests marketers may be overlooking the significant potential of in-store media amid heavy investment in digital channels.

Here are ways artificial intelligence can fill skill gaps, writes Craig Jenkins of Dacs.