IAB Releases Commerce Media Guidelines Focused on Performance, Standardization The guide comes as the industry increasingly shifts toward AI and operational efficiency. Harps Deploys AI Shopping Assistant at All Its Grocery Stores SmartMeals provides personalized meal inspiration and an easier way to shop. No Frills Turns Up Savings Message Amid Expansion New campaign platform for Loblaw discount banner aims to tell new customers exactly what it offers. Fareway, Instacart Offer Enhanced E-Grocery Experience Indie adopts Storefront Pro enterprise commerce platform, commits to no-markup pricing. How PepsiCo Is Scaling AI Personalization to Fuel Cross-Sells and Subscriptions at Gatorade Data insights at PepsiCo point to an increased expectation for brands to design products that meet consumers' unique interests and lifestyles. Newell Optimizes Product Detail Pages With AI Agent A new partnership will help improve accuracy for various search efforts, including SEO, AEO and GEO. Michaels Refreshes Its Rewards Program Upgraded program brings more savings and perks as well as exclusive member-only benefits. Onvo Launches Bracket-Style March Madness-Inspired Promotion The interactive snack and beverage showdown culminates in free offers for winning products. Sponsored From Brand Builder to General Manager: Bringing P&L Discipline to Marketing Learn how leading teams are running marketing with an end-to-end, GM-style mindset. Wakefern Adopts Eagle Eye’s AI-Powered Loyalty Platform Move aims to enable real-time personalization, supplier-funded engagement and future-ready marketing at scale. First Previous 1 2 3 Next Last
