ARTICLES BY THIS AUTHOR
- 2/8/2023
Walmart Showcases a Sliick Exclusive
A new line of products from Salon Perfect’s Sliick is enjoying prominent placement on an endcap in Walmart's beauty section. - 2/6/2023
BodyArmor, Walmart Still Working Out Together
For the third year in a row, Coca-Cola Co.’s BodyArmor is giving Walmart an account-specific overlay to its national incentive encouraging shoppers to “Commit to Fit” for their New Year’s resolution. - 2/5/2023
Kroger Promotes 'Chili Your Way'
Kroger has united fellow sponsors of the International Chili Society’s World Championship Chili Cook-off for a “Chili Your Way” campaign. - 2/1/2023
Tabitha Brown Cooks Vegan for Target
Target rolled out a Tabitha Brown line of vegan food and cookware on Jan. 8 as its third of four planned limited-edition collections with the social media influencer. - 1/29/2023
Hello Bello Takes the Grinch to Walmart
Hello Bello has been leveraging its ongoing licensing agreement with Dr. Seuss Enterprises to maintain a sense of novelty with Walmart shoppers by periodically launching limited-edition product lines exclusively at the retailer. - 1/26/2023
Provence Beauty Lands at Ulta
French skincare brand Provence Beauty made its U.S. debut this month at Ulta Beauty stores and Ulta.com. - 1/23/2023
Best Buy Gets a Crux x Marshmello Fryer Exclusive
Made by Gather’s Crux partnered with Grammy-nominated DJ and music producer Marshmello on a kitchenware line that launched exclusively at Best Buy in September. - 1/22/2023
Cheetos Cooks Up a Holiday Exclusive with Amazon
PepsiCo/Frito-Lay’s Cheetos partnered with Amazon in November to exclusively offer a limited-run “Cheetos Duster” blender meant to turn the snack food into a powder that can be used as a cooking ingredient. - 1/19/2023
Revolution Beauty Brings Exclusive Shrek Collection to Walgreens
Revolution Beauty in October launched a line of cosmetics inspired by DreamWorks Pictures’ "Shrek" movie series, with Walgreens as its exclusive brick-and-mortar retailer. - 1/9/2023
SodaStream Gifts Target a Holiday Exclusive
PepsiCo’s SodaStream released a white and gold version of its Terra sparkling water maker exclusively at Target ahead of the holiday season.