ARTICLES BY THIS AUTHOR
- 2/1/2023
Tabitha Brown Cooks Vegan for Target
Target rolled out a Tabitha Brown line of vegan food and cookware on Jan. 8 as its third of four planned limited-edition collections with the social media influencer. - 1/29/2023
Hello Bello Takes the Grinch to Walmart
Hello Bello has been leveraging its ongoing licensing agreement with Dr. Seuss Enterprises to maintain a sense of novelty with Walmart shoppers by periodically launching limited-edition product lines exclusively at the retailer. - 1/26/2023
Provence Beauty Lands at Ulta
French skincare brand Provence Beauty made its U.S. debut this month at Ulta Beauty stores and Ulta.com. - 1/23/2023
Best Buy Gets a Crux x Marshmello Fryer Exclusive
Made by Gather’s Crux partnered with Grammy-nominated DJ and music producer Marshmello on a kitchenware line that launched exclusively at Best Buy in September. - 1/22/2023
Cheetos Cooks Up a Holiday Exclusive with Amazon
PepsiCo/Frito-Lay’s Cheetos partnered with Amazon in November to exclusively offer a limited-run “Cheetos Duster” blender meant to turn the snack food into a powder that can be used as a cooking ingredient. - 1/19/2023
Revolution Beauty Brings Exclusive Shrek Collection to Walgreens
Revolution Beauty in October launched a line of cosmetics inspired by DreamWorks Pictures’ "Shrek" movie series, with Walgreens as its exclusive brick-and-mortar retailer. - 1/9/2023
SodaStream Gifts Target a Holiday Exclusive
PepsiCo’s SodaStream released a white and gold version of its Terra sparkling water maker exclusively at Target ahead of the holiday season. - 1/5/2023
Caraway Expands Brick-and-Mortar Reach with Target
Direct-to-consumer kitchenware company Caraway made its biggest brick-and-mortar push to date by launching at 350 of Target’s nearly 2,000 stores in October. - 12/12/2022
Burt’s Bees Provides Target with an Exclusive Collection
The limited-edition holiday collection was created through a Burt's Bees partnership with artist and poet Cleo Wade. - 12/8/2022
BodyArmor Brings Mamba Sweepstakes to Wawa
BodyArmor gave Wawa an exclusive sweepstakes activating its sponsorship of The Mamba & Mambacita Sports Foundation, a nonprofit providing opportunities for underserved athletes.