Samantha Nelson
ARTICLES BY THIS AUTHOR
- 8/18/2022
Reese’s Sends Circle K Shoppers to Hershey, PA
Hershey Co. is running an account-specific "Reese’s Lovers Summer" sweepstakes at Circle K awarding a trip to Hershey, Pennsylvania, where the company is headquartered. - 8/17/2022
Vera Bradley, Coleman Camp Out at Target
Target recently shined a spotlight on a new outdoor recreation collection from Newell Brands’ Coleman Co. in partnership with luggage and handbag company Vera Bradley. - 8/15/2022
Aspire Gives Costco a 'Sweet' Exclusive
Aspire Brands’ Aspire Drinks launched its Healthy Energy products at Costco in June with an exclusive “Sweet Cherry” flavor. - 8/14/2022
Coca-Cola Brings Summer Sweeps to Jewel-Osco
Coca-Cola Co. is running an exclusive sweepstakes at Albertsons Co.’s Jewel-Osco that awards one winner with 21 tickets to the Six Flags Great America theme park plus passes for reduced wait times and meals. - 8/9/2022
Tennis Star's Suncare Brand Launches at Walmart
Walmart in April became the exclusive retailer of Kinlo, tennis star Naomi Osaka’s direct-to-consumer suncare brand, bringing the lineup of products for people with melanated skin to 2,500 of the retailer's 4,700-plus stores. - 8/1/2022
SheaMoisture Gives Walmart Two Exclusive Collections
Unilever’s SheaMoisture has rolled out two exclusive collections at Walmart as the mass merchant continues to expand its selection of inclusive personal care products. - 7/31/2022
Chips Ahoy! Brings Exclusive Art to Walmart
Mondelez International’s Chips Ahoy! gave Walmart an exclusive launch window in April for the limited-edition “Follow Your Art” cookies created through a collaboration with Boys & Girls Clubs of America. - 7/28/2022
Pringles Spices Up ‘Hot Ones’ Launch at Circle K, Walmart
Kellogg Co.’s Pringles gave exclusive SKUs to Walmart and Circle K as part of the launch of a limited-edition line of Scorchin’ crisps based on chicken wing sauces from First We Feast’s "Hot Ones" YouTube show. - 7/25/2022
Meijer, Huggies Hold Hands Again
Kimberly-Clark’s Huggies partnered with Meijer last month to reprise a campaign supporting Hand to Hold, a nonprofit that provides mental health support to parents with babies in Neonatal Intensive Care Units.
