Cherry Picking: The Weapon of Choice for Price-Conscious Consumers One Step at a Time Ads on CompUSA TV Network Boost Sales 29% in Tests In-Store TV Sales Lift: Computer Software Product C In-Store TV Sales Lift: Computer Hardware Product C In-Store TV Sales Lift: Computer Software Product B In-Store TV Sales Lift: Computer Hardware Product B In-Store TV Sales Lift: Computer Software Product A In-Store TV Sales Lift: Computer Hardware Product A Newspaper Merchandising in Drugstores Case studies from the Newspaper Association of America's Single-Copy Merchandiser of the Year Awards First Previous 70 71 72 73 74 Next Last