Solution Provider News: August 2012 Best Practices in Shopper Marketing Measurement, Part 5: Measuring Retail Collaboration Fisher Promotes Baseball 'Freshness' in Chicago Through partnership with Supervalu chain, nut brand stages cause-based promotion The Best Laid Unplans POPAI Releases 2012 Shopper Study "In-store decision rate" pegged at 76% Best Practices in Shopper Marketing Measurement, Part 4: Integrating Metrics Best Practices in Shopper Marketing Measurement, Part 3: Measuring Brand Impact Walmart, Kingsford Beef Up Sampling Effort Co-branded 'Mobile Brand Boxes' distribute samples in store parking lots What's the Occasion? Coca-Cola builds winning programs by first asking why the shopper is in the store Best Practices in Shopper Marketing Measurement, Part 2: Measuring Shopper Behavior First Previous 26 27 28 29 30 Next Last