Valassis Takes Annual Dive into Coupons Print, digital coupon usage both strong and growing among value-oriented shoppers; focus on Hispanics, Millennials, others Measurement Can we measure? How do we measure? As shopper marketing has grown, measurement remains a challenge and a barrier within the discipline, according to these industry insiders People to Watch 2016: Sam Brewster, Dr Pepper Snapple Group Sargento, Walmart Make Sandwiches Digital campaign targets cheese shoppers who plan their trips before visiting the store Crayola Dissects the Easter Basket Study reveals when, where and how mom shops – and for what Which Home Improvement Retailers are the 'Smart'-est? Field Agent report examines who’s making the digital connection with shoppers Women of Excellence 2016 Coca-Cola Helps Walgreens’ Cause Red Nose Day campaign an example of successful collaboration between brand, retailer Exploring Impulsivity and Online Shopping Meet the Next Wave of Homeowners Session at Path to Purchase Expo will delve into research and debunk popular myths First Previous 77 78 79 80 81 Next Last