Insights into the Brand Loyalty of Hispanics Study finds that sampling, price promotions will entice this demographic to try new brands 'Check' Your Displays New service strives to help marketers optimize their effectiveness in-store Rose-Colored Glasses? P&G Reinvigorates Ivory Brand Campaign and new packaging target moms with value/simplicity message Black Box Wine Creates a Buzz Constellation Brands uses sampling and word of mouth to change perception of boxed wine Hispanic Participation in Promotions & Events Purchase Influences in Club Stores Best Practices in Shopper Marketing Measurement, Part 1: Rationalizing the Investment French's Freshens Its Packaging Category-defining brand helps Mom 'bring family together' at holidays Messy Menageries First Previous 107 108 109 110 111 Next Last