Event Preview: Sarah Alter on 'When Women Lead' What Happens When Women Lead? Find Out at P2PX How to Win in a World Without Trust During keynote address, Edelman executive urges brands to own their stories and take a stand Shoptology Identifies 'Deadly Sins' that Limit Collaboration Measurement Can we measure? How do we measure? As shopper marketing has grown, measurement remains a challenge and a barrier within the discipline, according to these industry insiders Women of Excellence 2016 The Institute Joins Stagnito + Edgell and Kantar Retail for PoweRanking Survey Intel Team Commits to Earning P2PLU Designations Shopper Marketing Trends Report 2016 Annual survey/report scrutinizes Walmart, top retailers while taking the temperature of path-to-purchase marketing Ethnic Marketing Research, Part 2: The Culture-Driven Purchase Journey New research reveals how marketers can target U.S. ethnic groups more effectively by tapping into cultural βhotspotsβ along the path to purchase Supply Chain Optimization, Part 3: Scaling Up Long-Term Collaboration It's a full-time job... Own it. It's In the Way That You Use It First Previous 7 8 9 10 11 Next Last