Effectiveness of CPG Strategies in Club Channel Shifting Importance of Retail Channels Shopper Marketing: Leaders vs. Laggards Rating the ROI of Retailer Marketing Programs Digital: Mobile/Smartphone Tactics Deployed in 2012 Spending: Predicted 2013 Shopper Marketing Budgets Chain Execution: Display Placement Chain Execution: Regional/Tier 2 Retailers Spending: Predicted Advertising and Promotions Mix for 2013 Program ROI: Retailer-Driven Marketing Programs First Previous 15 16 17 18 19 Next Last
