Digital: Mobile/Smartphone Tactics Deployed in 2012 Spending: Predicted 2013 Shopper Marketing Budgets Chain Execution: Display Placement Program ROI: Back to School Marketing Programs Program ROI: 2012 Breast Cancer Awareness Programs Program ROI: 2011/2012 Holiday Marketing Programs Program ROI: Summer Holiday Programs Program ROI: Retailer Loyalty Programs Program ROI: 2012 Super Bowl Marketing Programs 2011 PoweRanking Composite: Retailers First Previous 16 17 18 19 20 Next Last