Shopper Marketing

In this Learning Lab educational course, Firstmovr's Chris Perry gets marketers up to full speed on the current state of retail media and where it's going next.

Placer.ai leveraged historical and current foot traffic data and trade area analysis to understand the retail and dining landscape and reveal consumer trends likely to shape 2024 and beyond. Learn which segments have benefited most from the shifts of the past five years, how legacy brands are staying on top of current shopping and dining trends, and much more.

L’Oreal Paris launched a new Elvive Hyaluron + Pure haircare line exclusively at Walmart in February.

Canadian frozen seafood brand High Liner Foods is celebrating its 125th anniversary with a sweepstakes at Sobeys.

Hayden Products’ Walmart-exclusive cosmetics brand launched a limited-edition Girl Scout Cookies-inspired makeup collection in February.

Interior designers Nate Berkus and Jeremiah Brent add products for cats and dogs to the home collection they launched last year.

Actor Blake Lively’s nonalcoholic sparkling beverage brand expanded distribution to Canada in February exclusively at 300 Sobeys stores.

Digital-native skincare brand Curology followed its January 2023 brick-and-mortar debut at Target by launching at Amazon this year.

Couldn't attend Retail Media Summit Canada in Toronto last month? Catch up on all you missed here with our recap and just added on-demand videos.

Cabinet Health launched updated versions of its glass pill bottles and refill pouches exclusively at Target.