Getting a Read on Publishing P-O-P Placing displays in large chains and smaller independent stores presents differing but equally vexing challenges Home Depot's Marketing Comes Full Circle A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot Pediatric Packaging: Just What Mom Ordered Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Whirlpool Tests Oversized, Branded Fabric Care Centers The Toys "R" Us Brand Renewal Story A Q&A with Warren Kornblum, Executive VP/Chief Marketing Officer for Toys "R" Us Panasonic Revamps Packaging for Women's Shaving Line Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Korbel's Displays Bring Out the Bubbly Skechers, Christina Aguilera Partner for International Program Dr Pepper Sweetens Pot with Hershey Walgreens Makes Light of Diet Coke First Previous 645 646 647 648 649 Next Last
