The Best in Retail Event Marketing Event Marketer magazine's best retail-focused campaigns of 2003 Revlon Red Suits Eckerd, Walgreens Campbell's Soups Up for Mall Tour Love Them or Hate Them, Reverse Auctions Are Here To Stay P-O-P Design interviews David J. Stec to get his thoughts on the risks of reverse auctions Kohl's Strikes Its Own 'Motherlode' Stop & Shop Hosts Chain-Wide Sampling Titleist Tailors Displays for Customized Product 'Try Me' Tool Packaging Lifts Sales 30% Package color and shape get brand recognition, but a consumer who touches a package might move it from the shelf to the shopping cart. Jim Peters examines the "try-me" strategy of Ridge Tool Co. Seagram's Smoothly Rolls Out Malt Beverage Grocery New Grounds for Starbucks Display First Previous 647 648 649 650 651 Next Last
