Shopper Marketing

The first and only Outlandish store provides space for content creators and brands to broadcast live shopping events and for shoppers to explore popular and viral products.

Jason Goldberg, chief commerce strategy officer at Publicis Groupe, shares how he thinks AI shopping assistants like Perplexity’s "Shop Like a Pro" will transform commerce and retail media.

P2PI chats with Clear Channel UK's Colin Horan on location at Retail Media Summit UK in London.

Most shopping will be done online, but stores have a renewed opportunity to capture spending, according to a report from Circana.

Join influential minds in retail and advertising for an evolved one-day experience designed to explore and redefine retail media's landscape in Canada and beyond.

Out-of-home ads are poised to play an essential role in generating authentic brand connections, writes Terry Monday of Imagine.

Pamela Young of CVS Media Exchange shares insights and takeaways from new research conducted in partnership with the P2PI on loyalty programs and the drivers of customer loyalty.

The first “Charcuterie Chalet” will be open to the public on Dec. 4-5 to provide consumers with holiday inspiration.

Each month, we showcase small samplings of eye-catching displays and themes from P2PI’s robust Image Vault. Here are three displays tying in to the upcoming blockbuster film's release.

The actor, author and influencer launched a collection of kitchen products, snacks and gifts exclusively at Target on Sept. 29.

We honored the winners of our fourth annual awards program at a special breakfast ceremony at P2PI LIVE & Expo in Chicagoland. Check out a gallery from the event!

The solution is designed to help CPG brands create an always-on, interactive destination to engage and reward shoppers.