Dogwiches Display Triggers Sales for Nestle Purina Black Diamond Illuminates Headlamp Styles On Flexible 'Tree' Labatt Launches Mountain Packs Red Wing Muscles Out the Competition WorldBlend Uses Colorful P-O-P to Break the Mold Brooks Steps Into Stores With Tech Display An RFID Primer Logitech Endcap Wins Display of the Year OMA Award Trying Promotes Buying The costs are down and the technology is in place -- now marketers need to exploit the full potential of interactive P-O-P The Intelligent Shelf RFID tags may boost P-O-P compliance, effectiveness and create a measurable medium First Previous 88 89 90 91 92 Next Last