P2P Toolkit (April 2020) A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase. Nebia by Moen Spa Shower Hits Home Depot Digital-First Grocery: A Look Inside Micro Fulfillment at Albertsons From Progressive Grocer, March 17: GSK Experimenting with Voice GSK Consumer Healthcare has started a journey to understand voice and AI technology in the hopes of unlocking the future of these tools across OTC. Target Opens a ‘Game Room’ From Chain Store Age, March 3: Voice Commerce in 2020 As voice assistants and enabled devices proliferate, they face lingering skepticism about their ability to drive sales. More About P&G Ventures Betsy Bluestone, commercial discovery leader, and Lauren Thaman, vice president of communication, explain more about at P&G Ventures. A New Way to Build Brands Searching for growth, CPG companies are increasingly relying on venture capital arms and incubator groups to find the Next Big Thing Ahold Delhaize Doubles Down on Sustainability From Retail Leader, Feb. 24: Amazon Electric Delivery Vans Focus on Safety, Convenience From Chain Store Age, Feb. 4: First Previous 18 19 20 21 22 Next Last
