Digital marketing agency NetElixir released its 2023 holiday e-commerce marketing calendar and e-commerce growth forecast ahead of what it believes will be the first AI-powered holiday season.
The solution gives advertisers more immediate access to member insights, including household reach, purchase channel and, for the first time, buyer metrics for Sponsored Product Ads.
Marty the robot's data enhancements enable it to flag out-of-stocks and detect misplaced items. The grocer has also begun leveraging Marty outside of the store to interact with customers and support cause campaigns.
