Pricing Management

The NPD Group shares insights into the booming prestige beauty category, others look closely at the buying mindset and habits of the sustainably conscious and … the drunk.

The three key factors to consider when working with various networks, according to Goodway Group's Kim Hatch.

The inclusive and sustainable DTC brand launched at 380 Target stores and Target.com in March.

P2PI chats with Roundel, Target's media network, and Criteo about retail media measurement and creating holistic experiences across all channels.

Recent retail news includes Home Depot giving the military a tax break, and Hannaford beefing up its pickup service.

More than double the reach of digital audiences, in-store media enables brand advertisers to reach shoppers at scale, and drives measurable conversion.

Arc Worldwide's Andrew Janis shares rules of thumb for effective, data-driven shopper marketing.

The Consumer Price Index rose slightly in April, bringing the annual inflation rate to 4.9%, down from a peak of 9% in 2022.

The annual survey finds that consumers plan to spend a record amount on Mother's Day gifts this year, despite inflation, with more opting to gift experiences and subscription boxes than in prior years.

Interior designers Nate Berkus and Jeremiah Brent have launched a collection of products for fish, reptiles and small mammals exclusively at PetSmart.

More than three-fourths of those surveyed are willing to delay e-commerce deliveries in order to improve sustainability, if given an incentive to do so.

Recent retail news includes Walmart targeting new moms and Amazon doubling down on pets; meanwhile Instacart is offering an Ads Academy that allows brands to make the most of the platform's capabilities.