Tour will make stops at four key Neiman Marcus locations, offering customers hands-on product experiences with the luxury skincare brand and three mini-services focused on the face, neck and eyes.
My Ads, which is currently in pilot with seven partners through Best Buy's retailer media network, initially offers self-service reporting for onsite display and sponsored products campaigns.
Webstop will leverage Swiftly's advanced mobile app platform to bring regional and independent grocery clients improved features and a functionality that enables them to capture their share of the growing retail media market.
The Adsta Enablement Platform supports the independent segment by offering a consolidated system that manages media inventory, order fulfillment, campaign analytics and financial reporting.
The tequila brand helped consumers celebrate National Margarita Day with a personalized margarita generator and sweepstakes to see singer Becky G perform.
The latest edition of Pinterest Academy offers interactive courses designed to help advertisers engage and inspire their target audiences on the platform.
Research from Mitto finds that spending millions on a Super Bowl ad may increase overall brand awareness, but it's less likely to elicit a response from a consumer, particularly women.
