Sam’s Club tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event by promoting more than $34 worth of Instant Savings on P&G brands as well as the manufacturer’s P&G Good Everyday cause-focused rewards program.
Costco tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event by highlighting savings on four P&G SKUs using email and display ads running on costco.com that invite members to “Feel good inside & out” and “Save on trusted self-care essentials.”