CPG

The sausage brand leveraged social, in-store and retail media to reach shoppers.

Here’s a snapshot of industry leaders from the P2PI member community: Eagle Family Foods and Channel Agency.

Our proprietary research examines the potential of AI from a marketer’s perspective, showing how they plan to move from test-and-learn to full adoption.

P2PI chats with Uber and Criteo about the promise of retail media, fragmentation in the space and looking beyond short-term sales.

United Natural Foods will take the stage with retail marketing agency Threefold to give an exclusive look at how CPGs can tap the previously unaddressable independent grocery shopper market in the next era of retail media.

Ahold Delhaize’s Stop & Shop tied in to the back-to-school season by spotlighting its ongoing school food pantry program and the CPGs that support it.

The “Bratsgiving” sweepstakes at United Natural Foods’ chain is part of Johnsonville's annual summer campaign.

Learn from industry experts how brands are partnering with retailers to monetize changes in consumer behaviors at our flagship event Nov. 7-9.

Danone’s plant-based beverage brand has run omnichannel programs at Target for the last two years to spotlight its sustainability efforts.

The marketing agency has reached the milestone by helping retailer partners such as Target, Ahold Delhaize, Giant Eagle and BJ’s Wholesale Club promote campaigns/initiatives at checkout.