In 2022, Sam’s Club rebranded its advertising business as the Sam’s Club Member Access Platform (MAP), charting its own course alongside other emerging retailer media platforms
The British convenience retailer is offering around-the-clock service at Leeds, London and Manchester stores and extended delivery windows at 1,600 locations.
Shelf-edge media provider Vestcom and Mood Media's in-store digital advertising provider Vibenomics took the stage on Sept. 12 to explore the touchpoints, trends and challenges shaping the future of in-store retail media.