Research from LiveIntent also determined that 96% of marketers deem first-party data vital to advertising, especially in light of Google's pending third-party cookie changes.
AI software provider VSBLTY has signed a non-binding letter of intent to buy the digital media and content network, which operates 4,500 in-store digital screens.
Following a 20-store pilot, Wakefern will bring Tally robots to more ShopRite stores as a way to reduce out-of-stock rates and free up associates' time for other tasks.
The retailer's grocery chains are piloting Swiftly's Alcohol Cashback program within their respective mobile apps, allowing shoppers to receive a rebate within hours via PayPal or Venmo.
Our study’s insights give a blueprint for RMNs who want to be proactive rather than reactive in meeting buyer needs, writes Parbinder Dhariwal of CVS Media Exchange.
What commerce marketers should know about artificial intelligence now — and how you can immerse yourself and move forward while the playing field is still level.