Alcohol

The rapper and entrepreneur plans to buy multiple dispensaries and production facilities in New York, Illinois and Massachusetts from the cannabis companies, which are planning to merge.

Kroger’s Fry’s banner activated its sponsorship of Major League Baseball’s Arizona Diamondbacks with its annual D-Backs Rewards program.

The 65,000-square-foot store’s enhancements include upgraded departments, a larger product assortment and new art installments.

Derek Correia, president of ReserveBar, discusses the future and the challenges of working in the BevAlc category.

With global sales forecasted to reach $55 billion by 2026, this growing CPG category is poised to become a significant multi-category influencer and market disruptor.

Lander Otegui, marketing SVP at Proximo Spirits, explains the process of going virtual for Jose Cuervo and how it can translate to real-life purchases.

Drizly Ads offers brands a full suite of advertising products, including search and display as well as custom ad solutions.

The IPA brand teams up with eMeals to share nine shoppable “Rangerous Party Recipes” and simplify the order fulfillment process.

The hard seltzer brand's first physical location, Truly LA, offers visitors an immersive experience including exclusive flavors, seasonal plates and a stage for live entertainment.