Beauty

L’Oreal Paris launched a new Elvive Hyaluron + Pure haircare line exclusively at Walmart in February.

Accessories brand Claire’s is continuing its retail expansion by launching at more than 4,400 Walgreens stores in February and March.

Recent retail news includes Walmart adding more higher-end items and adding polish to some store displays.

The men’s grooming brand rolled out to 3,000 Walmart stores in January with an exclusive new combo pack.

Recent retail news includes the growth of Kroger's and 7-Eleven's private labels, and Walmart expanding its delivery window.

The c-store’s parent company, Seven & I Holdings, is exploring a larger store format that carries a wider, more diversified range of products.

Mane, founded by a celebrity hairstylist, helps grow Sephora's hair care category while in-store displays support the brand's recycling program.

Natural personal care brand Dr. Squatch launched a line of bar soaps based on Marvel’s "The Avengers" exclusively at Walmart in December.

Revlon has collaborated with Redecor to introduce shades from its lipstick collections to the design simulation game for players to decorate their virtual spaces.