WPP

VML, WPP's new combined creative agency, will be operational in 64 markets by Jan. 1.

What commerce marketers should know about artificial intelligence now — and how you can immerse yourself and move forward while the playing field is still level.

Meet the 25 innovators who are forging the evolution of retail media and advancing connected commerce across the path to purchase.

A new Skai platform gives advertisers ChatGPT-powered recommendations for Google, a holistic view of media performance and AI-powered analysis for insights within and across walled gardens.

Profiles of Innovator winners Michelle Baumann, Valerie Bernstein, Charlene Charles, Kina Demirel, Alex Falconi, Julia Miller and Cassandra Ericson.

Want to know what to expect at P2PI LIVE? Here’s the inside scoop …

The new Store Next Door offering allows advertisers to target high-propensity customers using nearly 40 store categories.