POPAI's OMA 2005 Winners Announced Packaging Strategies: Color as the Point of Difference Microsoft Watch Display Accommodates Retailers Microsoft Demo Display Tough on Security Unit adjusts for store shelves; was modified to accommodate Staples 2005 P-O-P Trends Report Brand marketers evaluate retailer performance, P-O-P budgets and technology Microsoft's 'Halo 2' Plays Right into Retailers' Hands CompUSA Boots Up Exclusive Endcap for Disney Computer 7-Eleven Plays Xbox with Mountain Dew The New Simplicity Shelf clutter and 'post-consumerism' consumers trigger a shift toward more basic packaging designs. Pepsi Black History Month Celebration A case study from the Promotion Marketing Association's 2004 Reggie Awards First Previous 31 32 33 34 35 Next Last
