Liz Roche and Michelle Weiskittel share how the Collective is enhancing media effectiveness through automation, personalization and integrated measurement strategies.
Cut+Dry, an e-commerce and advertising platform for independent foodservice distributors and manufacturers, is integrating Instacart's Carrot Ads solutions across its platform.
P2PI Editorial Director Lisa Johnston kicks off the new year with a personal introduction to the commerce marketing community and shares her excitement for what's ahead.
Marlo Yates from Opella and Kelly McKay from The Krazy Coupon Lady discuss Opella's successful approach to running portfolio promotions and sweepstakes, driving engagement and sales across its various retailers.
Read on to explore P2PI's annual awards programs and in-person events, including a new one, so you don't miss out on any opportunity to connect with and inspire the industry.
InMarket surveyed hundreds of marketers at CPG brands and agencies on their predictions for the upcoming year, AI investment strategies, measurement focuses and more.
Over the next 18 months, retail media investments will largely focus on building omnichannel capabilities to bridge the online and offline gap, according to a Grocery Doppio study.
Join influential minds in retail and advertising for an evolved one-day experience designed to explore and redefine retail media's landscape in Canada and beyond.