In-Store Retail Media

The standards, which are open for public comment until Nov. 1, include clear terminology and recommended ad formats and store zones.

The U.S. in-store digital media provider has hired a retail media expert focused on European, Middle Eastern and African markets to expand its global footprint.

Dollar General's retailer media network offers real-time data on shoppers in rural, hard-to-reach areas.

The launch adds to Dollar General Media Network's existing portfolio of in-store advertising solutions, including digitally connected in-store shelf tags and signage.

With linear TV on the decline and retail media emerging as the center of the advertising universe, Andrew Lipsman opened P2PI’s Storefronts with a call to action for brands to recognize the reach and creative opportunity the physical store offers.

7-Eleven's retailer media network uses first-party data from its loyalty programs to deliver targeted messages.

The investment will strengthen Superfridge’s in-store marketing and merchandising display solutions and promotional program.

Lowe’s rebranded its retail media network in 2024, featuring a new name — Lowe’s Media Network — and new opportunities for brand advertisers.

In-store retail media experts from Wovenmedia, Vibenomics and Grocery TV weigh in on challenges, opportunities and the future of the evolving and growing space.

Harps Food Stores is rolling out digital displays to 145 stores in Arkansas, Kansas, Louisiana, Missouri, Mississippi and Oklahoma.