We're keeping the nomination window for our second annual awards program open through April 14. The program honors the top commerce marketers pioneering retail media.
Fantasy Ruby Red features a unique custom can design that brought characters to life through an immersive physical and AR-enabled launch event in Los Angeles.
IAB's Jeffrey Bustos explores how retailers are crafting a seamless omnichannel experience by merging in-store planogram precision with digital insights and versatility.
As part of a larger growth strategy, Kohl's has grown its home goods assortment by 40% and unveiled plans to launch Babies R Us shops at 200 stores in the fall.
P2PI's second annual awards program will honor the top commerce marketers across brands, retailers, agencies and solution providers who are pioneering retail media. Nominate a colleague or peer by March 31.
The brand is promoting the launch of its first limited-edition condensed canned soup flavor with a sweepstakes and in-store displays ahead of National Grilled Cheese Day.