Retailer Platforms, Programs & Promotions: Get on Board Experts say it's imperative for brands to participate in retailer-driven activity Dollar General Finds 'Heroes' at the Olympics Kimberly-Clark Poised to Break 'LBL' Stigma Lighthearted TV spots and sampling activity build Poise's momentum in category Walmart, Kingsford Beef Up Sampling Effort Co-branded 'Mobile Brand Boxes' distribute samples in store parking lots Best Practices in Shopper Marketing Measurement, Part 3: Measuring Brand Impact So-Lo-Mo Central: June 2012 Rockwell Endcap Has Big Impact at Lowe's Positec relies on old-school 'tools' to create a high-profile display What's the Occasion? Coca-Cola builds winning programs by first asking why the shopper is in the store A Pocketable Research Tool Smartphones offer a sleek new platform for in-store surveys FSI Report: May 20, 2012 First Previous 290 291 292 293 294 Next Last
